Jay Oatway is a former tech-journalist who has become a regional leader in social media reach and influence. He is the author of the forthcoming book, Mastering Story, Community and Influence: How to Use Social Media to Become a Socialeader. And with more than 100,000 followers worldwide, along with close ties to social media’s most influential thought-leaders, Jay has been dubbed “Hong Kong’s answer to Twitter royalty” by Marketing magazine and ranked #22 on the ForbesTop 50 Social Media Power Influencers.
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Story Content isn't king, but the conversation is. Stories give us something to share and talk about. Story is the currency of social media.
Community Value comes from the company we keep. Community relationships, combined with our personal actions, are the foundation of social capital.
Influence Online influence is remapping our world. Regardless of how you define it, we all want more of it.